Fifty24SF Gallery in association with Upper Playground and JUSTKIDS is proud to present “This Is Not A Poster” by Brazilian duo, Bicicleta Sem Freio, opening May 1^st 2015.  The exhibition at Fifty24SF Gallery in San Francisco will be their first solo show in the United States.

Recognized worldwide for their expressive line work and warm, vibrant color schemes, the multi talented Brazilian illustrators and muralists, Douglas de Castro and Renato Perreira will showcase original work inspired by their love of Poster Art.

Over the past decade, Bicicleta Sem Freio has been pursued to realize posters for Vampire Weekend, Jurassic 5, Kings of Leon and Beck among many others, and have produced custom work for some of the best musical talents in the industry.  In continuation of their creative output inspired by music, the artists aim to playfully pay visual homage to the Art of music posters by presenting a body of work for fictitious bands and themes.

“The essential idea is that we love posters and we past almost 10 years doing it for local bands and festivals and we wanted to do a show with fake posters with no info, the letterings are only ornamental and don’t mean anything” -BSF

Bicicleta Sem Freio’s signature style, which draws references from their roots in music, Brazilian culture, their love for 80s and pop culture iconography, have been emerging on large-scale public installations all over the world, including one of the largest artist mural in Downtown, Los Angeles just painted last year.

In conjunction to their first ever show in the United States, a second mural is planned for Bicicleta Sem Freio in San Francisco, with more information to be announced soon via Upper Playground.

Exhibition: May 1^st – June 15^th, 2015

Opening: May 1^st, 2015 – 7pm, Artists in Attendance

Fifty24SF Gallery
218 Fillmore St.
San Francisco, CA 94117

For art inquires please contact: gallery@fifty24SF.com

For upcoming details about the show please follow: @fifty24SFgallery, @justkidsofficial, @upperplayground, @bicicletasemfreio

Posted by FIFTY24SF Gallery

This Saturday April 4th at 7pm, Fifty24SF Gallery in association with Upper Playground presents a print show by renowned artist Hajime Sorayama. The influential pip-up artist, recognized for his “sexy robot” paintings, gives fans and collectors a rare opportunity to see his art in person, as this is the Vargas Award winner’s first time showing his work in San Francisco.  A selected collection of new and old prints will be available for purchase at Fifty24SF in Lower Haight, San Francisco. Below is a preview of some of the selected prints by Sorayama.

Prints will be available online starting 7PM PST at upperplayground.com or contact the gallery directly at gallery@fifty24SF.com.

Exhibition dates: April 4th – April 26th 2015
Opening: April 4th 7pm

Fifty24SF Gallery
218 Fillmore St.
San Francisco, CA 94117

Posted by FIFTY24SF Gallery

FIFTY24SF is pleased to announce a closing reception to celebrate the success of Sam Flores’ “A Light in the Darkness” on Saturday March 7th from 5-9pm at 218 Fillmore st. San Francisco, CA 94117. Artist in attendance.

Posted by FIFTY24SF Gallery

With support from Valeie Liais du Rocher of Studio IWA and Upper Playground, Usugrow made his mark on Morocco with a mural in Marrakech’s historical spice square, Rahba Kedima. The painting features his signature hand style stretched across the facade of the renown Cafe Des Epices, evoking influences from Kanji (Japanese), Arabic and English calligraphy.

Photos by Ralph Liais for Upper Playground

Posted by FIFTY24SF Gallery

FIFTY24SF has undergone a transformation in order to embody the concept of Sam Flores’ “A Light in the Darkness”. The installation included special lighting techniques as well as changing the interior space to black. The artist specifically designed this particular body of work to appear as if it were levitating when placed in a dark room with light directed only on the canvases.

Posted by FIFTY24SF Gallery